A collection of business intelligence reports using your data
The Unified Data Platform is designed to make reporting and decision-making easy by giving you a pre-built suite of reporting views, helping you answer questions like:
Get a complete picture of which vendors are driving the most ROI (from traffic to leads to sales) by combining CRM source data and website referral data to give you a true understanding of ROI.
Understand where - or if - you're overspending on leads and where you may have too little demand by comparing your inventory stock to VDP views and CRM leads.
Questions the report can answer:
Examine how consistently your team is collecting complete contact information from your leads to increase your likelihood to close and enable future marketing efforts.
See which customers are actively shopping your sites, and find opportunities to strike while the iron is hot.
See how you're pacing and diagnose problems before it's too late with a real-time snapshot of your dealership sales performance.
Compare your stores' KPIs and learn where to target performance coaching (even down to the salesperson) to make sure you meet monthly goals.
Understand current inventory trends in lead volume, sales volume, and close rates to determine how your stores are performing in comparison.
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